Other blog authors

Amy Johnston is an account manager at public relations and social media specialist Wolfstar. She has four years experience in the public relations industry, having worked both in-house and in a number of consultancies. Her experience and expertise spans consumer communications for many industry sectors, including retail, fashion, food, travel, charity, property and business-to-business. Amy has worked for Citypress PR, a consumer agency based in Manchester, where she worked on accounts including Stena Line, Co-op Travel, the Forestry Commission and McArthurGlen Designer Outlets. She then moved to Waterside Communications in Leeds and worked on a number of property clients including McInerney Homes and Gregory Property, as well as a number of travel clients such as Worldchoice and DERTOUR. In addition she helped organise the Location Leeds events at the annual property conference, MIPIM, held in Cannes. After Waterside, Amy was recruited by Morrisons supermarkets where she worked as stores press officer, handling all PR for more than 150 stores in the south of England. She was also responsible for publicising the Charity of the Year partnership with Asthma UK. After almost a year in this role, she transferred to the consumer team, where she was responsible for all PR for Morrisons food and drink products. This involved extensive media relations with national and consumer journalists – ranging from product drops at the magazine houses to organising huge media events such as the Christmas press show. Amy joined Wolfstar in October 2008. In January 2009, Amy and the team won the CIPR's Grand Prix award for Outstanding Small Consultancy of the Year.